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Nigerians No Longer Value Message-Driven Music - Veteran

Posted 09:27 PM, Saturday June 21, 2025 3 min(s) read

Jedidah Ephraim

Photo by: Jedidah Ephraim


LAGOS, June 21 (AGCNewsNet) – Nigerian singer, Chinagorom Onuoha, popularly known as African China, has lamented the decline in public appreciation for socially conscious music in the country, stating that today’s audiences prefer entertainment over meaningful lyrics.

In an exclusive interview with AGCNewsNet, the veteran artiste—renowned for his hit track Mr. President—spoke candidly about the inspiration behind his music, the state of the nation, and his concerns over the direction of Nigeria’s music industry.

“I don’t think the Nigerian audience still values message-driven music as much as party hits,” African China said. “If they did, they would stop promoting ‘rubbish’ songs and influencers as well.”

Known for blending activism with Afrobeat, African China said his music remains spiritually inspired, drawn from lived experience and his desire for a better Nigeria. “Music is spiritual to me. I don’t choose topics—they come to me naturally,” he explained.

Reflecting on his widely acclaimed 2006 song Mr. President, he revealed that the track still captures the socio-political realities of Nigeria today. “If what I wrote 25 years ago still resonates with what is happening today, why rewrite it? Only a failed project can be rewritten,” he stated.

African China, who rose to fame in the early 2000s, is critical of younger artistes, whom he accuses of neglecting their social responsibilities. “They don’t even do up to two percent of what they ought to do. Many are more interested in promoting songs about alcohol, sex, and drugs than using their voices to fight injustice,” he said.

He also disclosed that his outspoken lyrics have earned him threats over the years. “I have been threatened so many times because of the kind of songs I sing,” he said.

Asked what he would say if given the opportunity to address Nigeria’s leaders, he called for constitutional reform. “I will tell them to revisit the 1999 Constitution and amend it to favour the citizens of this country.”

Despite his activism, African China has no interest in joining politics. “I think I am better off observing from the outside,” he said.

Outside of music, the singer enjoys real estate and spending time with his son. He also used the opportunity to advise emerging artistes to be cautious with contracts and to remain patient in building their careers.

As Nigeria recently marked Democracy Day, African China offered a message to citizens: “Democracy goes beyond words; it demands meaningful action.”

African China’s legacy continues to resonate with fans who yearn for a return to music that speaks truth to power.

Stay connected with AGC NewsNet for the latest news from Africa.

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